WISKA lights up a Hamburg landmark
Using high-power searchlights, WISKA shines the spotlight on the Hamburg Television Tower at SMM, the leading international marine trade fair.
At SMM in Hamburg, WISKA was not only exhibiting in the trade fair halls, but was also carrying out a very special project together with Hamburg Messe und Congress GmbH (HMC): Four stainless-steel halogen metal vapour searchlights, normally used in container shipping, have been mounted on a ten-foot container in front of the main entrance of the fairgrounds. To mark the occasion of the SMM, they illuminated the Hamburg Television Tower and the trade fair entrance throughout the trade fair from 6 – 9 September. Along with St. Michael’s Church, the TV tower is one of the most prominent landmarks in the Hanseatic city. “The idea came about last winter at one of the many international trade fairs at which WISKA also exhibited its own searchlights on a joint stand with us”, recalls Claus Ulrich Selbach, business unit director at HMC. “We are very pleased that our idea has now become reality.” Ronald Hoppmann, WISKA managing director added: “Normally our searchlights sail the seven seas, but to light up the Hamburg Television Tower – that’s both an honour and something that is very close to our hearts.”
The Heinrich Hertz Tower, which was opened in 1968 and is located next to the Hamburg trade fair centre, was for decades one of the biggest attractions of the city. Its observation platform and panoramic restaurant offered a spectacular view over the Alster and Elbe. Since 2001, however, the tower has been mothballed and can no longer be entered. Despite this, the love of the people of Hamburg for their TV tower has not diminished with the closure of the platform.
The Kaltenkirchen-based company WISKA also showed its affection for the Heinrich Hertz Tower with the lighting installation at SMM 2016. With its searchlights, the company ensured that one of the most important Hamburg landmarks once again shone for four days in all its former glory.
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